About
I'm Hameed Ur Rehman, a systems builder based in the UK. I specialise in CRM implementation, database design, and the operational infrastructure that keeps organisations running smoothly.
I started studying Computer Science at the University of Portsmouth, but left before completing my degree. It wasn't a lack of ability—I found I learned better by building real things than by studying theory. The decision to leave was a conscious pivot toward hands-on work, and it's shaped how I approach problems ever since.
Since then, I've taught myself through real projects—taking responsibility for live data, workflows, and platforms where the stakes are real. That practical learning path has given me a grounding in systems thinking that formal education alone wouldn't have provided.
I now run Nexlink Media, a small independent practice focused on building websites and internal systems for individuals, small teams, and organisations. The work is practical and reliability-focused—building structures that last rather than impressive demos that fall apart.
Most of my work involves taking messy, fragmented data and turning it into something organised and useful. Whether that's migrating legacy systems, building custom CRM workflows, or designing database schemas—I enjoy the puzzle of making complex information accessible.
If you're dealing with a systems challenge or need help getting your data infrastructure in order, I'd be happy to talk.
How I Think About Work
Clarity over cleverness
The goal is usually to make something clearer, not more impressive. Good work often goes unnoticed because it just works.
Constraints are useful
Unlimited budgets and timelines rarely produce better work. Knowing your limits forces better decisions.
Systems over heroics
Sustainable processes beat individual brilliance. Build things that keep working after you leave.
Honest communication
Say what you actually think. Flag problems early. Be direct about what you can and cannot do.
"I think in systems, but I understand that systems serve people. The goal is infrastructure that works quietly in the background—reliable, documented, and maintainable long after I've moved on."